Terrell Texas Chamber

Proposed Pricing Options


PricePayment Options

Pricing Packages

Core

$35,000


  • Custom responsive front-end design
  • Secure admin portal with page builder tools
  • ChamberMaster integration (members, events, news)
  • Search optimization setup and visitor tracking
  • Ad management system with scheduling and placement control*
  • Staff Training

Complete – No Ads

$43,000


Everything in Core, minus the ad management system, +

  • AI-powered FAQ chatbot with navigation assistance
  • Bilingual site structure with professional Spanish translation
  • AI page translation (multi-language toggle beyond Spanish)
  • Content migration
  • No ad revenue commission

Complete

$50,000


Everything in Core +

  • AI-powered FAQ chatbot with navigation assistance
  • Bilingual site structure with professional Spanish translation
  • AI page translation (multi-language toggle beyond Spanish)
  • Content migration

*Beginning in year 2, I will share in 20% of the ad revenue generated through the ad management system. Applies to the Core and Complete packages only.

Payment Options

Payment Options

Numbers represent full $50,000 Package

100% Up-front


Pay the full amount at once.

50% + 11 Monthly Payments


Pay $25,000 up front, then $2,273 each month for 11 months.

12 Monthly Payments


Make 12 monthly payments of $4,166.

Packages

Why These Prices Make Sense

When you crunch the numbers, the investment makes undeniable sense. With the new ad placement tools, the Chamber can begin monetizing its base of more than 500 business members directly. If just 10% of members (around 50 businesses) purchase ad placements at $150 per quarter (or $600 per year), that generates $30,000 in recurring annual revenue. After subtracting the 20% commission, the Chamber still nets $24,000 per year. This steady ad income means the new site could pay for itself in just over two years, while only representing roughly 30%–35% of the additional revenue generated over five years.

And that’s not even factoring in other core benefits such as:

  • A smoother, more engaging user experience
  • Significant time savings in content management
  • The long-term value of a site built to scale with the Chamber
  • Opportunities for tiered ad packages and new revenue streams
  • Direct, ongoing access to the lead developer

5-Year ROI Breakdown

Assumes ads begin 6 months into Year 1, with a conservative 10% member participation generating $30,000 in annual ad revenue, based on a $50,000 initial investment and a 20% commission starting in Year 2.
YearCumulative Net RevenueCumulative InvestmentNet Gain
1$15,000$50,000-$35,000
2$39,000$50,000-$11,000
3$63,000$50,000$13,000
4$87,000$50,000$37,000
5$111,000$50,000$61,000

And that’s based only on conservative estimates.

  • At 15% participation: the site pays for itself in less than 2 years and the Chamber nets $116,000 over 5 years.
  • At 20% participation: the site pays for itself in just over 1 year and the Chamber nets nearly $172,000 over 5 years.